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Social Media
Digital communication strategies

PROGRAM: Use Social Media in a professional manner to seize all the opportunities that the market offers. Know in depth the rules and differences between the various social channels, the most effective way to communicate, how to analyze the data and the interactions obtained.

 

OBJECTIVES: To be able to understand the most effective way to obtain, through social channels, increasingly useful results for the growth of the business and the notoriety of the brand. To learn to communicate correctly and to be able to intercept the target increasingly consistent with your business.

SUBJECTS:

• Facebook: the main SN on the market.

 

• Instagram: Communication through images.

 

• Linkedin: from B2B to B2C.

 

• X: the power of synthesis and microblogs.

 

• Youtube: Video making as the main vehicle of communication.

 

• TikTok: The social network of the new generation.

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